Graphic Details collaborated with Wheelabrator on all aspects of their 2014 rebrand, from logo design to print and digital collateral — right down to their team cycling shirts. The result is distinctive and memorable, representing the company’s evolution to a renewable energy business with fresh, forward-looking opportunities.
Wheelabrator Technologies is an industry leader in the environmentally-sound conversion of municipal solid waste into clean energy.
A New Look
We worked with Wheelabrator to refresh their brand to better reflect the business itself with a clean, forward-looking aesthetic.
The new look and feel is carried across all their print materials, ensuring the coherence of their brand.
Consistency at Any Size
From business cards to large hanging banners, we work with Wheelabrator to keep their identity strong.
Design in the Round
Any collaboration presents engaging opportunities: a jersey for the Wheelabrator cycling team provided a chance to think beyond computer screen and paper.