Branding & Identity
Your brand is more than just a logo, it's how people see and interact with your business. We love focusing on the details of your image and fine-tuning the design of every piece.
Branding & Identity Projects
The Portsmouth Poet Laureate Program is dedicated to supporting and nurturing a love of poetry in the Portsmouth area. The PPLP, as they fondly refer to themselves, needed a refreshed representation that drew from their heritage, while speaking to younger poets in a modern society.
In 2011, the owners of Throwback asked us to create a brand experience for their new nano-brewery to help them stand out in the crowded craft beer brewing marketplace. Year-round beer labels feature unique typography, fun color combinations, and creative artwork to create an eye-catching impact on store shelves.
Graphic Details collaborated with Wheelabrator on all aspects of their rebrand, from logo design to print and digital collateral — right down to their team cycling shirts. The result is distinctive and memorable, representing the company’s evolution to a renewable energy business with fresh, forward-looking opportunities.