Who is your intended audience?
Are they regional, industry specific, etc.?
Describe the ideal visitor to your site.
Who are they, why are they visiting, and what do you want them to take away from the site?
Do you anticipate a majority of your site visitors will use a mobile device to access your site?
What, if anything, should be avoided in talking to this audience?
What separates you from your competition?
Why would someone choose to work with you as opposed to someone else in the same line of work?
What are your website expectations and primary goals?
Increased sales, industry exposure, etc. Please prioritize.
Do you have suggestions for strategy or positioning to achieve the objective?
How do you plan to market the website?
Do you have a social media strategy currently in place?
If so, would you like to integrate it into your web site? If not, would you like to start one now or in the future?
Site Design & Development
Please provide names of a few websites that you like and don’t like.
Why do you or do you not like these sites?
Do you have special features in mind?
Blog, Email forms, Newsletter signup, Calendar of Events, etc.
Do you have a need for a content management tool?
What aspects of your site would you like to have control over?
Do you have an existing web site?
If so, is there anything in the current site that should be integrated into the new one?
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