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About Us

We think in generalities, but we live in details.

What's the difference?


Graphic Details is a dedicated, full-service graphic design studio in the heart of downtown Portsmouth, New Hampshire.

From our inception in 1991, we've insisted that keeping a small studio—with a core of tight-knit experts—allows us to keep our focus on your own objectives. Our size encourages close-working relationships between our responsive team...and you. The closer together we work, the more we learn about your business and your goals; we'll become experts on your brand to effectively understand, execute and carry forward your vision.

Services

A design agency that gets to know you, inside and out. What could be better?

At Graphic Details, we'll ask questions to grasp your vision and make it a reality. Whether the finished product is put to paper or the web, we'll make sure your message is heard (and seen) for miles around.

DESIGN SOLUTIONS

Think of us as an extension of your marketing team. We’ll work with you to make sure we’re closely following your brand standards. Our attention to detail will enhance your existing brand recognition while our creativity will provide you with new and innovative design solutions.

BRAND IDENTITY

Your logo identity is the foundation of your brand, but it's only one part of the picture. Intelligent graphic standards work together with messaging components to communicate your mission to the world. We use an effective and proven research and implementation process to ensure your new brand is unique, recognizable and truly representative of your business.

WEB DESIGN

Need to establish a web presence, or update an existing one? We'll stay true to your brand standards while creating a distinctive online identity that your prospects will recognize and respond to. We can even extend your brand to interactive marketing tools such as email campaigns and online publications.

INTERACTIVE APPS

We create content-rich interactive publications for mobile devices. Think beyond "page-flippers" to magazines, catalogs and brochures that engage readers with video, slideshows, audio, and animations. Visit our microsite at www.gdinteraction.com to learn more about this dynamic new opportunity for information distribution.

PUBLICATION DESIGN

Regardless of the publication size or format, we’ll provide full-service production from start-to-finish, including page layout, ad design and placement, editing, proofreading and press management. Moving your publication online? We have the know-how.

CONTENT MANAGEMENT

Need a hand with web updates? Graphic Details can make your edits for you, as often as needed. Want more control? We can build you an easy-to-use web-based content management system that puts YOU in charge.

Portfolio

detailed solutions.

Need to see it to believe it? We've got you covered...

Since our inception in 1991 , Graphic Details has been the design and production backbone behind many successful publications, web sites, brand campaigns, and more. Below, you'll find a small sample of our work, but we have many more years of examples to draw on. Please contact us anytime to set up an appointment for a comprehensive portfolio review.

NEW!! To view our interactive app portfolio, please visit us at gdinteraction.com

Team

intuitive. innovative. involved.

Graphic Details specializes in traditional and innovative customized marketing solutions...

Our responsive graphic design and interactive development team will work closely with you to understand your needs and provide ongoing consultation, strategy and implementation to make your print and online collateral work for you.

BRENDA RIDDELL

OWNER/CREATIVE DIRECTOR
Brenda's background in the graphics industry provides a strong foundation for successful print design campaigns, both traditional and innovative. She has extensive web development training and has been designing, coding and maintaining sites for more than a decade. Brenda is also a member of the Graphic Design Faculty at New Hampshire Institute of Art. She studied design at Northeastern University and is currently studying the ukulele. uke

JAIMIE KNAPP

SENIOR PRINT/APP DESIGNER
Jaimie has been working at Graphic Details for 10 years. Starting as an intern in her senior year at Clark University, she has grown and worked her way up to Senior Designer at the firm. Her strength lies not only in creating strong, well-balanced designs, but also in her ability to ensure that every design is prepared for print with acute attention to detail. Jaimie enjoys working with clients to come up with creative solutions for pieces that are fresh and unique without going over budget. mug

MAGGIE CALDERWOOD

DIRECTOR OF CLIENT SERVICES
Maggie is a project and account management executive experienced in directing, executing, and managing project development. She has a consistent record of completing projects within deadline and budget requirements and extensive knowledge of the ever-changing print industry. A graduate of Husson University with a BS in Business Administration and Marketing, Maggie serves on the Board of Directors of the New England Old English Sheepdog Rescue, a non-profit rescue. dog

CINDY DODDS

LEAD STRATEGIST
Cindy has worked in the northern Massachusetts, southern Maine and seacoast New Hampshire area for her entire career, helping businesses grow though strategic marketing and solid business planning. She has personally owned, grown, and sold several successful businesses and publications. She now specializes in helping businesses make educated decisions for their marketing plans and budgets to maximize their return on investment. pen

CARA TRACY-WALLEM

DESIGNER
Cara's expertise lies in working with clients to achieve original, effective print design that reflects their own uniqueness. A graduate of Drexel University with a degree in Graphic Design, Cara has brought 20 years of former print shop, ad agency, and instructing experience to her 12 years at Graphic Details. Besides having a paper fetish, Cara pursues outdoor adventure and sports with her family and works to raise awareness for Lou Gehrig's Disease. tree

MEG MARSHALL

LEAD WEB DESIGNER
Meg is a graduate from The Art Institute of Portland and recently finished her MFA in Graphic Design at Boston University. She has worked in the design industry for over 8 years in agency, start-up and university settings. Meg also begins teaching Web Design at New Hampshire Institute of Art in the fall. In her free time she enjoys CrossFit and running down by the Portsmouth waterfront. run

KRISTIN TODD

DESIGNER
Kristin has earned a solid reputation as an accomplished designer with 18 years of experience in the industry. Her work spans a wide range of businesses, including non-profits, higher education and finance. She is a graduate of Salem State College and worked for Putnam Investments for 14 years as a designer. Kristin has been working with the Graphic Details team for the past 4 years. In her free time she enjoys skiing and spending time with her family. skis

ALYSSA GRENNING

DESIGNER/ILLUSTRATOR
Born and raised in the midwest, with a BFA in Illustration, Alyssa brings 10 years of graphic design and illustration experience to New England. Her drawings and musings can be seen at Nahcotta's Enormous Tiny Art Show, her residence at Chase's Garage Artist Studios in York, ME, and thinitrealslice.com. ghost

RUTH MARON

SENIOR WRITER/CONSULTANT
Ruth majored in English at Vassar College and received a Master’s degree in Journalism from Boston University. She went back to school mid-career to receive an advanced degree in Organization Development from the New School in New York. She began her career at Burson-Marsteller, a leading global public relations firm in New York and has since worked in a broad range of industries ranging from aviation to utilities…on topics from technology to travel. Through in-depth research and interviews, Ruth collaborates with clients to develop the strategy and craft messages that will be heard, understood and remembered. pen

Contact

get in touch. stay in touch.

Drop us a line using the contact form below


 

It's not what you say, it's how you say it...


Looking for dynamic web design? A comprehensive marketing campaign? Gorgeous graphics? Hook up with us and we'll steer you clear of the common in no time.

107 Market Street Suite 1
Portsmouth, New Hampshire 03801
United States

Phone: 603.433.3073
Fax: 866.363.3899
E-mail: info@graphicdet.com
Website: graphicdet.com
Interactive Website: gdinteraction.com