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About GD

Where we tell you how cool we are!

Graphic Details is a full-service graphic design studio in the heart of downtown Portsmouth, New Hampshire. From our inception in 1991, we’ve insisted that keeping a small studio—with a core of interconnected experts—allows us to remain focused on your objectives. Our size encourages close-working relationships between our responsive team . . . and you. Our designers are accessible, attentive, and eager to work collaboratively with you to produce unique products that reflect what is distinct about your business. We’ll become experts on your brand to effectively understand, execute, and carry forward your vision.

The GD Team!

Brenda Riddell
Owner/Creative Director

Brenda is a designer, educator, and entrepreneur. Her career in the graphics industry spans 22 years, and includes typesetting, print production, and print and web design in both in-house and agency settings. She started designing and coding web sites in 1997, and continues to be involved in all of our client projects as creative director. Brenda believes that teaching design is the best way to keep skills fresh and remain on-trend. As such, she has taught graphic design-related courses for over 16 years, most recently for the Graphic Design Department at New Hampshire Institute of Art. Her passion lies in finding innovative and cost-conscious solutions to unique design problems, whether in print or online.

Jaimie Knapp
Design Director

Jaimie has been working at Graphic Details for 11 years. Starting as an intern in her senior year at Clark University, she has worked her way up to Design Director at the firm. Her strength lies not only in creating strong, well-balanced designs, but also in her ability to ensure that every design is prepared for print with acute attention to detail. Jaimie enjoys working with clients to come up with creative solutions for pieces that are fresh and unique without going over budget.

Cara Tracy-Wallem

Cara’s expertise lies in working with clients to achieve original, effective print design that reflects their own uniqueness. A graduate of Drexel University with a degree in Graphic Design, Cara has brought 20 years of former print shop, ad agency, and instructing experience to her 12 years at Graphic Details. Besides having a paper fetish, Cara pursues outdoor adventure and sports with her family and works to raise awareness for Lou Gehrig’s Disease.

Nathaniel Parker Raymond

Nat is a graphic artist with years of experience in design and illustration and is comfortable working with a wide array of traditional and digital media. Eight years in the print industry provided him with hands-on printing know-how to bring to the design process. His passions for technology and problem-solving have led him into the fields of web and app design, where he enjoys exploring the ever-evolving tools for designing interactive experiences. He earned his BFA in printmaking and drawing from the University of New Hampshire.​ He plays bass in KYOTY, creates music under the moniker Conquered, and co-owns the Deafening Assembly record label.

Tiffany McMeen

Tiffany is a graphic artist with many years of experience in digital & print design, logo development, environmental design and brand & identity. Five years of design experience have equipped her with knowledge of varied industries such as fashion/ retail and the pharmaceutical industry. She also has a passion for painting, calligraphy, and illustration, and finds inspiration in abstract art and fashion photography. Being detail oriented and a creative problem solver have supported Tiffany’s passion for creating beautiful inventive design fit to fulfill all of the clients’ needs.

Alex Bahl
Web Developer

Alex has a diversified background in the digital industry, working as a full stack web developer, a digital photographer, and a general IT tech. He has equipped himself with the knowledge and skills to tackle any challenge he may face. Working at the University of New Hampshire for three years has given Alex a unique understanding of the inner workings and insights of a major university — which he applies to his work on a daily basis. With a strong passion for learning new technologies, he never stops trying to find better, faster, and smarter solutions for every project he works on.